Full Analysis Of Traditional Development Mode Of Leather Industry

As we all know, China is the world's largest leather producer and the most promising country in the world.

China's leather industry has broken through many bottlenecks after its development and accumulation over the past 30 years of reform and opening up.

In recent years, although domestic and foreign demand, market fatigue, cost pressures, environmental pressures and other multiple effects.

After adjustment, China's largest leather factory in the Pearl River Delta has resumed the "dividend" trend, reaching a steady and rising trend.

China's leather industry is undergoing revolution in the development of channel construction. What are the traditional development models of China's leather industry?

At this stage, tradition

Will still occupy the mainstream position.

The first is the majority.

The sales and brand image of manufacturing enterprises are still dominated by traditional channels. Two, there are still some limitations in e-commerce channels, for example, fur and leather products can not be truly experienced online.

In the physical store, whether a product meets customer needs can be verified at the scene.

The entity store is being subjected to the electricity supplier impact, the entity shop has the enormous pressure in the operating cost aspect, not only must bear tens of thousands of tens of thousands of goods investment pressure, but also needs to spend the expensive decoration expense, if the lot is very prosperous, the rent aspect is many expenses.

Although the entity store is still in the mainstream at this stage, the traditional mode itself needs it.

And innovation.

Merchants join, that is, agents, agents are acting on behalf of the business, is the manufacturer to give business commission amount of a kind of business behavior.

The ownership of the goods is owned by the manufacturer, not by the merchant, because the merchant does not sell its own product, but sells it instead of the enterprise.

Therefore, "agents" generally refer to business units that earn commission for enterprises.

From the perspective of the functions of most agents in the channel system, the role of money merchants and hoarding merchants is even more prominent. It is this function that supports the traditional commercial operation mode of large unified purchase, heavy load and large distribution.

TV direct selling is a very effective emerging channel.

It breaks the geographical distribution of traditional distributors, and when building new channels, if there is no time to establish a win-win mechanism with distributors under traditional channels, it is very easy for new and old channels to compete for the same batch of consumers, but the prices of products are different.

This will lead to conflict and resistance to channel providers.

And the traditional distributors' adoption of new channels will also lead to the phenomenon of "fleeing" among distributors.

Nowadays, the traditional leather development channel still dominates, but with the popularity of the Internet, the newly rising e-commerce has entered thousands of households. The traditional leather sales channels have been impacted. In the long run, leather and fur enterprises are going to the electricity supplier.