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Lining Launches Limited Edition IP Cooperative Product With Changlong

2019/4/26 11:02:00 9290

LiningChang Long PushIP Cooperation

Recently, Lining YOUNG and Changlong group joined forces to launch the limited edition IP customized children and parent sports sportswear, marking the opening of the two major groups' strategic cooperation at the brand level.

As a new family star, Lining YOUNG has been profitable, healthy and sustainable growth on the basis of products, channels and retail operation capabilities in recent two years, and actively and steadily seeking business partners to cultivate new opportunities for long-term development and profit growth.

Changlong group, as China's benchmark in the world tourism industry, receives double-digit growth in the number of tourists every year. Its consumers have strong market demand for localized IP tourism products.

This cooperation has not only expanded the IP tourism product dimension of theme parks, enriched the product power of children's sports equipment, but also established differentiated competitive advantages for Chinese theme park enterprises, extending the development of children's clothing field to parent child theme tourism industry, bringing a promising development prospect for both sides.

The Lining YOUNG long lung limited edition IP cooperation product is custom-made by the Changlong group's unique panda triplets and the auspicious tiger family IP image. The design idea is to advocate the Chinese children's love for animals and protect the nature with vivid techniques.

In terms of fabric, the most comfortable and comfortable cotton fabric is usually used for skin care, sweat absorption, breathability and anti sensitivity. Some of them choose moisture absorption and quick drying technology fabrics, so that children who are naturally active can keep their body dry and comfortable in sports, which is very suitable for outdoor wear in summer. The technology embodies more intimate design of children's clothing, such as the inner side of T-shirt neckband, the fabric is more comfortable to wear, the windbreaker is pformed into the bag, travel is easy to carry, the trousers are loose and comfortable, fashionable, fast drying T-shirt is made up of back web cloth, and the air permeability is enhanced.

What is worth mentioning is that the Lining YOUNG long lung limited edition IP cooperation product combines the cartoon animal image with the comfortable and fashionable sports equipment, enables the natural loving sports loving child and the daddy and mother to have the "zero distance" contact with the Changlong animal star.

Starting from the end of this month, the Lining YOUNG & amp; long long limited edition IP cooperation products will be listed in Guangzhou and Zhuhai's Changlong parks and visitors to the Changlong tourist resort.

We can also pay attention to Lining YOUNG official WeChat and Changlong Group official WeChat for more information.


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