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The Guide To Household Textiles Consumption Is Available.

2011/9/30 14:35:00 23

Recently, a booklet entitled "home textiles consumption guide - bed products and towel catalog" (hereinafter referred to as the "consumer guide") will appear in the major textile brand stores.

Department store

The company and textile market are distributed freely to consumers.

The "consumer guide" describes the daily life of consumers in the selection and maintenance of bed products, towel home textiles products in the process of life a variety of common sense, aims to help consumers scientific and reasonable consumption of household textiles, so that home textile products better to improve people's quality of life services.

It is reported that the consumer guide has been led by the China Household Textile Industry Association, and more than 20 textile products enterprises and colleges and universities in China have been involved in the first batch of 200 thousand volumes.

Yang Zhaohua, President of China Textile Association, said that with the development of modern times

Life

With the popularization of ideas, the share of domestic textile products, especially bed products and towels, has expanded year by year, but there is still a certain gap compared with developed countries.

Taking towels as an example, the actual consumption of towels in China is 1-2 per annum per year, and that in developed countries reaches more than 10 per person per year, while those in developed countries such as Europe and America are even higher.

Consumption habits and consumption misunderstandings are important factors affecting consumption upgrading.

2-3 months' changing habits of face towels and scarves are often difficult to achieve in small and medium-sized cities in China.

Therefore, how to advocate rational consumption, healthy consumption and scientific consumption has always been a topic actively explored by the association. It is also the significance of organizing the compilation of the guide to consumption.

The reporter observes that the guide to consumption is a pocket book, which is small in size and easy to read in clothes pocket.

It is reported that the consumer guide is guided by the consumer, through the graphic presentation and easy to understand language, to introduce the raw materials and products of bed products and towels to consumers.

Choose

Key points and knowledge of washing and storage.

The advent of the guide to consumption not only brings the gospel to consumers to buy home textiles, but also brings unusual significance to the production of enterprises.

As a production enterprise, the creatives of the consumer guide provide us with a higher level of communication platform with consumers, creating a face-to-face communication channel between production enterprises and consumers, consumers and production enterprises.

Shandong Yaguang group deputy chief told reporters at the summit.

At the same time, he pointed out that the book "consumer guide" is clear.

household

The most common knowledge in purchasing, using and maintaining textiles is that consumers can get rid of the mixed information from many unknown sources, so that illegal enterprises, operators and distributors who chase short-term profits and spread pseudo scientific information are in the true shape, clearing the obstacles for legitimate production enterprises to promote safety standards, healthy, environmental protection and high quality products to the market.

Yang Donghui, vice president of the China Textile Industry Association, said that under the current national macro policy "expanding domestic demand and keeping the economic structure balanced fast", the Textile Association organized the "consumer guide" to seize the key link in the development of the industry, and will have an impact on promoting the healthy development of the home textile industry.

At the same time, reporters learned that the first 200 thousand volumes of consumer guidebook, mainly bed products and towels, will continue to enrich the content of consumer guides later, such as curtain book and carpet fascicle will also be available in the future.